Google's "VERTEX AI FORECAST" supports high -precision demand forecasts for retailers

STEPHANIE CONDON (ZDNET.com) Translation School: Editorial Department

2022 -01-19 13:41

　Google announced on January 18, US time, "Vertex AI FORECAST," a support tool to achieve high -precision demand forecasts by retailers.This tool is part of the manager -type "Vertex AI" platform that supports the quick deployment of machine learning (ML).The Vertex AI platform was launched in 2021.

　Highly accurate demand forecasts are the key to retailers to achieve efficient business planning, inventory management, efficient logistics, and customer satisfaction.Google points out that the exact prediction is essential for being able to deliver the appropriate product to an appropriate place with an appropriate amount.

　Vertex AI Forcast allows you to ingest up to 100 million lines from "BigQuery" and CSV files, so you can cover many years of data on a huge number of product lines.This tool creates a single model that automatically processes data, evaluates the data science, and evaluates hundreds of model architectures to be relatively easy to manage.do.Users can use this tool to specify up to 1,000 types of demand promotion factors (color, brand, promotion schedule, e -commerce traffic statistics, etc.) to set a budget to create forecasts.

　In addition, since this tool also has a hierarchical predictive function, it can minimize the task created by the tissue silo, and to improve the overall accuracy even when the past data is scarce.For example, it is possible to connect the demand of the store level and the regional -level demand for individual items.Even if the demand for individual products is too disorderly, this model can find a pattern at the product category level.

　According to Google, some customers, including Lowe's, have used Vertex AI Forecast.

This article edited by Asahi Interactive for an article from overseas RED VENTURES for Japan.

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